MY ROLE:
I reached out to Calvin Klein's marketing team to present the production capabilities of New York visual solutions company Coloredge.
After 2 months Calvin Klein hired Coloredge for their Fashion Week campaign in collaboration with Spotify.
Coloredge now produce all of CK Macy's nationwide store rollouts.
Macy’s Herald Square for #NYFW
Promotional rollout completed for Calvin Klein in partnership with Spotify for Fashion Week in over 150 Macy's locations around North America.
The project was truly one-of-a-kind with memorable displays and listening stations for consumers to curate their own playlists.