MY ROLE:
For 6 months I consistently reached out to Kate Spade's production team. Suddenly, the night before the 4th of July holiday, I received a call that a new collection of shopping bags and boxes needed to be produced within 4 days to present at their next executive marketing meeting.
Visual solutions company Coloredge made the deadline.
Kate Spade
When going for class and style, no shortcuts can be taken. This collaboration between Coloredge and Kate Spade was no different.
For a brand where crisp color, graphic prints and playful sophistication are hallmarks, Coloredge was just the company to do the job. When the client approached us with an elaborate vision on a tight timeline, our team got to work and executed a nine day job in just five business days.
Every step in the process was tailored in order to ensure both time, budget, and style. From the custom die cutting and mechanical impression of the packages, to the color matching, silk screening, and hand assembly of the pieces, this project was one that Coloredge was honored to bring to life for the iconic Kate Spade brand.
